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Introduction from Whitbread's CEO, Alison Brittain

As the UK’s largest hospitality company, sustainability is core to what we do and is integral to our business strategy and long-term commercial success. Our sustainability approach focuses on delivering programmes linked to the most material issues for our business and we continue to be mindful of external factors and how shifting consumer and societal trends can impact on our business.

I’m delighted to announce that we have updated our sustainability programme for 2017/18 to focus and lead on our most important people, social and environmental issues. We’ve named it ‘Force for Good’, and it will support the millions of people we reach every day, our customers, teams, suppliers and communities, to live and work well.

I am excited about how our ‘Force for Good’ programme will help us become an even greater place to work, build brands that people love and create a forward-looking, sustainable and successful business.

Alison Brittain
Chief Executive

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