Premier Inn - International
We are excited by the opportunity to develop the Premier Inn brand outside of the UK. Premier Inn is the UK’s favourite hotel company, consistently achieving the top ranking in consumer brand preference scores and winning many awards. We believe Premier Inn is a highly transferable brand that will be equally welcomed and valued by international customers.
Over the past 4 years we have established a presence in two markets – the Middle East and India where we now have four hotels and two hotels respectively. These hotels are performing well and we are encouraged by the customer response to the brand. In 2011, we appointed a Managing Director, Paul Macpherson, to lead and oversee our international growth plans. Paul and the team are developing a ‘capital right’ strategy which will see the brand develop across our target territories of the Middle East & Africa, South Asia and Asia Pacific using a number of different ownership models.
We are keen to talk with potential owners and developers in these target territories - South Asia (India, Sri Lanka, Maldives, Bangladesh), Middle East and Africa and Asia Pacific. If you have a development opportunity in any of these territories, or indeed elsewhere, then please do get in touch with the relevant person, contact details are listed below and on the right hand side of the page.
India, Sri Lanka, Maldives or Bangladesh
Tel: +91 11 466 266 60
Middle East or Africa
Tel: +971 4350 7422
Erik van Keulen
Tel: +65 6632 3667
Other parts of the World
Tel: +971 4350 7423