Whitbread to create 6000 apprenticeships by 2020
9th April 2015 Whitbread PLC, owner of Premier Inn and Costa, announces today its commitment to creating more than 6,000 apprenticeships by 2020 and the launch of a brand new apprenticeship scheme for Costa, the nation's favourite coffee shop. To deliver this pledge Whitbread plans to take on around 1,200 apprentices across its Premier Inn, Costa and restaurant brands each year.
The Premier Inn apprenticeship scheme has been running since 2010 and has successfully delivered over 1100 apprenticeships to date with a further 950 trainees currently working towards their apprenticeship. The new Costa Apprenticeships programme will provide an Intermediate Apprenticeship in Customer Service and Barista Skills and will open for applications in Summer 2015.
Andy Harrison, CEO of Whitbread said:
“Our 45,000 team members are our greatest asset and it’s vital we invest in them, creating opportunities to develop their skills and build their careers. We will commit £5.7 million to our apprenticeship programmes over the next five years. I firmly believe that investing in apprenticeships is essential to Whitbread’s future success and to the health of the UK economy, as well as helping the next generation to achieve their full potential.”
The Prime Minister, David Cameron, said:
“There really has never been a better time to start an apprenticeship and it’s a huge leap forward to have Whitbread, one of Britain’s leading employers in the hospitality industry, hiring even more apprentices.
‘We want Apprenticeships to be level-pegging with a University degree giving millions more people the dignity of work and a regular pay packet. We’ve already created 2.2 million Apprenticeships since 2010 but a future Conservative government is committed to opening up 3 million more high quality apprenticeships – to help strengthen our economy and communities and give millions more people financial security.”
Whitbread's commitment to apprenticeships leads to real success stories, with 34% of apprentices gaining a promotion within 15 months and 95% of them moving to management positions within the same time frame. Apprentices are also 45% more likely to stay with the company than non-apprentices.
As part of Whitbread's commitment to tackling youth unemployment, Whitbread's newest venture, the hub by Premier Inn hotel on St. Martin’s Lane is staffed almost entirely by local young people who were not previously in education, employment or training. In addition, Premier Inn aims to fill at least half of any new opening vacancies with people that were previously unemployed.
In addition to our target of 6,000 apprenticeships by 2020 Whitbread has also set targets to place 7500 young people on work experience placements and to offer 6,500 employment placements by 2020 across its Premier Inn, Costa and restaurant brands.
About the Premier Inn Apprenticeship programme
Premier Inn delivers the Hospitality Services Apprenticeship, where apprentices follow a structured programme with monthly workshops to support their learning. They will have the opportunity to work in two departments, combining food and beverage, reception, housekeeping or kitchen. Premier Inn is an accredited training provider and manages, delivers and assesses its apprenticeships in-house. This means the apprenticeships have the integrity of a college course alongside the practical application, structured supervision and contextualized learning of being hosted in a fast-paced business environment that the individual can experience first hand. The following apprenticeships are available within Premier Inn:
- Intermediate, which is equivalent to 5 GCSEs NVQ Level 2 in Hospitality Services
- Advanced – equivalent to A Level NVQ Level 3 in Hospitality Supervision and Leadership
- Higher – equivalent to the first year of a degree NVQ level 4 in Hospitality Management
Below is a quote from Premier Inn Apprentice, Stuart Mapplebeck: an accompanying case study can be sent upon request.
Stuart Mapplebeck, a Reception Team Leader at the Halifax Premier Inn, who achieved the Intermediate Apprenticeship in 2014 and is now on our Higher Apprenticeship programme believes it was a turning point for him: “I will be forever grateful to Whitbread for giving me the opportunity to change my life. I was an extremely lost individual before and I truly don’t know where I would be now without it. Not only have I been given the opportunity to come to work every day and do a job that I love, I now have a career within a company who have given me an opportunity to grow, develop and achieve my dreams - both professionally and personally.”
About the Costa Apprenticeship programme
Available in Summer 2015, apprentices will learn a range of skills centered around Customer Service and Barista Skills. The programme will begin with an Intermediate Apprenticeship in Customer Service and Barista Skills, which is equivalent to 5 GCSEs.
Each individual will be supported by a clear development plan personalised to ensure that they have the opportunity to progress in the company.
Advanced and Higher level apprenticeships will follow as part of the wider Costa apprenticeship scheme.
To register interest in applying for a Costa apprenticeship the email address is firstname.lastname@example.org
About Whitbread PLC is the owner of the UK’s favourite hotel chain, Premier Inn and the UK’s favourite coffee shop, Costa, as well as restaurant brands, Beefeater, Brewers Fayre, Table Table and Taybarns.
Whitbread PLC employs 45,000 people in over 2,000* outlets across the UK, with its well-loved brands making every day experiences special for over 24 million UK customers every month.
Whitbread has outlined growth milestones for 2016 and 2018. The 2018 milestones are to increase the number of Premier Inn UK rooms to around 75,000 and to achieve global system sales of around £2bn for Costa.
At Whitbread we are committed to being a force for good in the communities in which we operate. Our CR programme, 'Good Together' is focused on three pillars of Team & Communities, Customer Wellbeing and Energy & Environment.
In the year ended 27th February 2014, Whitbread PLC reported a 13.0% increase in Group Revenue to £2,294.3 million and Underlying Profit before tax of £411.8 million up 16.5%.
Whitbread PLC is listed on the London Stock Exchange and is a constituent of the FTSE 100. It is also a member of the FTSE4Good Index.
*excludes Costa Franchise stores and Costa Express